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Thursday, June 29 • 10:30am - 12:00pm
MoFo Working Sessions - Advocacy Media: Lessons from a year on tour with the punk label for Internet Health

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In 2017 we set out to more consistently show up with Internet Health content in existing and new channels: we set out to build an "always in market" approach. The theory is that increase our frequency and consistency would lead to better engagment, allow us to reach new audiences and ultimately have more impact. With a few months under our belt we are seeing postive signals which we'd like to dig into as well as glean for insights on how to optimize and expand the approach in the 2nd half of the year.


Thursday June 29, 2017 10:30am - 12:00pm
Imperial A Hilton, BR Level, All Towers

Attendees (2)